VCs say AI companies need proprietary data to stand out from the pack

VCs say AI companies need proprietary data to stand out from the pack

AI Startups: A $100 Billion Venture Capital Goldmine

In 2024, global AI enterprises raked in over $100 billion in venture capital, as per Crunchbase, doubling the previous year’s figures. Nearly a third of total VC investment was in AI, turning the industry into a competitive battlefield.

Leveraging Unique Data for Competitive Edge

Sourcing potential category leaders in this congested terrain is challenging for investors. A recent TechCrunch survey found that over 50% of the venture capitalists trust that unique proprietary data gives AI startups an unparalleled advantage.

Investors’ Perspective

Paul Drews of Salesforce Ventures believes that stand-out AI startups need differentiated data, innovative technical research, and a superior user experience, all in a rapidly changing landscape. Battery Ventures’ Jason Mendel agrees, emphasizing the pertinence of unique data and sticky workflows.

Scott Beechuk from Norwest Venture Partners opines that startups utilizing unique data have long-term potential, particularly those crafting vertical solutions. According to Andrew Ferguson at Databricks Ventures, customer data and feedback-orientated AI systems can make a startup stand apart.

Case Study: Fermata

Fermata’s CEO, Valeria Kogan, attributes their success to the use of customer data in conjunction with their in-house research and development data. Additionally, their in-house data labeling process improves model accuracy.

Work-Bench co-founder, Jonathan Lehr, calls attention to data cleaning and utilization. Translating expensive or inaccessible data into usable forms is a game-changer, especially for AI-based vertical business workflows.

Power of People and Integration

Beyond data, VCs also value strong talent leading the AI teams, pre-existing robust tech integrations, and a profound understanding of customer workflows.

Fonte original: Leia a matéria completa no TechCrunch