Fiverr, the popular gig work platform, has unveiled a suite of initiatives to support and empower freelancers. The company aims to address the challenges posed by generative AI technology, which has intensified competition in the gig economy.
At the core of Fiverr’s strategy is the Personal AI Creation Model, which allows freelancers to train AI models on their own work. These models can then be used to automate certain tasks and create new content. Fiverr emphasizes that freelancers will maintain ownership and control over the content generated by their AI models.
To further enhance the freelancers’ experience, Fiverr is also offering a Personal AI Assistant. This AI-powered assistant can assist with customer service, providing insights, and handling routine tasks. The assistant can be customized to suit the specific needs of each freelancer.
Recognizing the importance of supporting top performers, Fiverr has launched a program that rewards successful freelancers with company shares. This initiative aims to strengthen the relationship between Fiverr and its gig work community.
Fiverr stresses that it values the trust of its freelancers and will not use their data to train its own competing AI models. The Personal AI Creation Model and Personal AI Assistant are optional tools, and freelancers can opt out or disable them at any time.
By embracing AI technology and providing freelancers with innovative solutions, Fiverr aims to enhance their competitiveness and support their success in the evolving gig economy.
Original source: Read the full article on TechCrunch
