A nonprofit’s lifeblood is the donations they receive, however, many face hurdles with their outdated tech limiting their fundraising abilities. Fundraise Up, co-founded by Peter Byrnes, simplifies this process by leveraging the power of AI to boost donations.
Byrnes revealed that most nonprofit’s struggles originate from a disjointed and frustrating donation process that undermines their cause. Striving to change this, Fundraise Up provides a platform that makes donating easier through features like a “Donate Now” button and dedicated campaign pages.
Competition in the nonprofit fundraising sector includes Zeffy, Give Lively, and Funraise. So, what sets Fundraise Up apart?
The answer lies in their intricate utilisation of AI. Their platform allows for tailored donation suggestions, offers intelligent recommendations for upgrading to recurring donations, and provides alternatives when a donor is about to cancel.
The pricing model sets Fundraise Up apart too, with no upfront charges. Byrnes states, “nonprofits pay a 4% fee per transaction and receive technical support for free. Our platform removes donor friction and alleviates the burden shouldered by nonprofits.”
More than 3,000 nonprofits, like the Canadian Red Cross and the American Heart Association are already witnessing Fundraise Up’s benefits. Following a recent $70 million investment, the platform intends to expand further, continually seeking to enhance the fundraising experience and solidify its position as a market leader.
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